Category Archives: Brand

It’s Not the Idea. It’s the Person.

The second hardest part in business is making your first sale. The hardest? The grit [...]

solomonholmes Attorneys | Refreshed Brand ID

We’re proud to announce the launch of solomonholmes’ refreshed brand visual identity. Designed to reflect [...]

Fuel, Spark and Drive

There’s a lot to building a successful brand. All the strategies, all the design, all [...]

Don’t Love One Brick Too Much

Nothing is everything. We tend to want to believe there is one thing that’s going [...]

Disrupting the Disruption

Being a ‘Disruptive Brand’ sounds cool. The sound of it can appeal to businesses looking [...]

What’s in a Name? A lot.

How to come up with a name for your business or product – and start [...]

What is a Brand?

A brand is not a new invention, and it’s more than that mark burned onto [...]

You’re Building a Brand, Even if You’re Not

Everything your business does affects people’s perception of it – either negatively or positively. The [...]